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The Journal

Stories from the source — rituals, ingredients, sustainability and product notes from a zero-carbon Taiwanese beauty house.

Two women walking through tea fields in Pinglin, Taiwan
Issue 01 · The cover storyThe ritual of Taiwanese beauty
Pinglin, at first lightRead the latest ↓
( 01 ) — The lead story
Cover of the 2026 O'right Newspaper, Sustainable Beauty
Sustainability2 min read

The 2026 O'right Newspaper

O'right's 2026 Newspaper, “Sustainable Beauty”, gathers the year's milestones: the Reuters double win, 6 million plastic bottles prevented, the 16 Free standard, and the world's first ISO 14068-1 carbon-neutral product. Read or download the full issue.

Read story 29 May 2026
( 02 ) — The archive

All stories

1 story · Product Guides
AllRitualsIngredientsSustainabilityProduct GuidesTaiwan Stories
Close-up of soft, healthy hair Product Guides
15 May 2026 4 min read

How to build a calm haircare routine

Fewer steps, better formulas: a quiet five-minute framework for hair and scalp.

Read
( 03 ) — Read by ingredient

Ingredient stories

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Entry 01fig. 1a
Macro detail of O'right Green Tea Shampoo with its gold-printed formula
Green Tea

The antioxidant cleanse

7 min read
Entry 02fig. 2a
Hand-picked coffee cherries during harvest
Recoffee

Caffeine, reborn from grounds

5 min read
Entry 03fig. 3a
A bamboo bottle cap being turned by hand in Nantou, Taiwan
Moso Bamboo

The cap that returns to soil

6 min read
Entry 04fig. 4a
Botanical roots in dark soil
Goji Berry

Antioxidant renewal, cold-pressed

4 min read
( 04 ) — Editor's selection

Essential reading

01 Rituals · 6 min The ritual of Taiwanese beauty 02 Ingredients · 7 min Green tea and the art of scalp balance 03 Sustainability · 5 min What circular beauty really means 04 Product Guides · 4 min How to build a calm haircare routine
( 05 ) — Ritual guides

Build the routine

Close-up of soft, healthy hair
Guide 01 · 4 min
Choosing the right shampoo for your scalp
Two women walking through tea fields in Pinglin, Taiwan
Guide 02 · 6 min
A simple ritual for shine and softness
Botanical roots in dark soil
Guide 03 · 8 min
Daily cleanse vs weekly reset
( 06 ) — Circular beauty, seriously

What circular beauty really means.

A reading list on packaging with a second life, from PCR bottles to bamboo caps and recovered coffee grounds.

What circular beauty really means Sustainability · 5 min The 2026 O'right Newspaper Sustainability · 2 min Why packaging should have a second life Sustainability · 6 min
( 07 ) — From article to ritual

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Botanical roots in dark soil
( 08 ) — Subscribe to the Journal

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Rolling green fields under a soft sky
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